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About Us

We help you with meaningful data and insights

We will be steady in our journey to provide a simple social media management platform that can champion brand love and trust, for companies of all sizes.

From the CEO

“The future is contested and unpredictable but so are the opportunities and responsibilities, for brands and consumers alike. It has never been more important for a brand to show that it genuinely understands its customers, to demonstrate its values, take a stance and show heart”.


Omar Alaoui

Omar has worked for 20 years with a global media and technology company to promote change and better business through marketing tech.  He uses social data to help insight teams “fast understand ” their customers and extract massive value from social media.



Save time and money by automating time consuming  tasks and engagement with a smart tool box . 

  • Add rules to prioritize engagement
  • Monitor influencers and brand Vips
  • Tackle brand disruptors with smart tracking tools
  • Stay ahead of events with custom tasks
Opinion Analysis 

Guide your strategy with sentiment scoring from clients preferences, needs and wants.

  • Intercept Customer buying inquiries
  • Improve lead flow
  • Decrease customer churn
  • Lead your innovation effort with customer experience
Brand Protection 

Unchecked, the Comment sections can become fertile grounds for toxic chatter and unanswered complaints.

  • Remove harmful comments and protect the brand and your loyal fans
  • Screen chatter that distracts your message and conversations
  • Automatically detect and hide highly negative comments
  • Trigger alerts and route your comments to your workflow
Content Strategy 

Uncover the trending topics in your market that can boost  brand messaging and align your campaign.

  • Learn what topics people are discussing across your campaigns
  • Inform ideas for new products or services
  • Provide highly-targeted advertising to customers
  • Access content ideas your audience will engage with

Build and Plan your Publishing strategy from  a centralized platform 

  • Create, add images, videos, tags
  • Get your posts approved by your workflow
  • Queue your campaigns
  • Check out your Post analytics