Smart Keyowrd is a Social Inbox add on that enhances your ability to monitor mentions of your brand on your social Pages. More often than not people will talk about your brand, a product you sell or a hashtag campaign you’re running, and they don’t take the time to @mention you directly. The Smart Keyword tool lets you control message visibility and find new conversations about your brand,
Because nost brands dont actively search for keywords, they miss out on important messages and conversatio
Smart Keywords allow you to query custom searches, on your Pages, that are constantly running and will display results in your Social Inbox. There you can  interact with just like any other message.
Adding your Brand Keywords

To add a Brand Keyword, scroll to the bottom of the Right Bar in the Social Inbox and click Manage Keywords.

A panel will open up in the middle of the screen. Click Add Keyword at the bottom of the panel.

Once your Keyword is complete click Save Keyword. Results will begin to populate as new messages in the Smart Inbox.

You can reply, task and perform contextual message actions to messages surfaced by your  Brand Keywords like any other message.

Creating More Complex Brand Keywords

Through the use of one or more multiple search operators, Smart  Keywords may be made more complex to find specific conversations about your brand. Hodos Analytix allows Boolean seach queries which are available to Advanced users by clicking on Advanced Search Option

Smart Keyword search option

Here are a few examples of advanced search options and keyword string Hodos Analytix you might want to use:

Identify people who use a handle  @hodosanalytix, or a Hodos Analytix @competitor.

Smart Keyword search option

Here are a few examples of advanced search options and keyword string Hodos Analytix you might want to use:

Identify people who use a handle  @hodosanalytix, or a Hodos Analytix @competitor.

Operator

Example

Description

an exact word or phrase
"Great car"
Containing the exact phrase "Great car
multiple words
Great car
Containing both "Great" and "Car " but not necessarily as an exact phrase
OR
Social -"social media"
Containing "social" anywhere in the message, but not "Social media"
Hashtag
#airlines
containing the hashtag "airlines".
@
@hodosanalytix
containing the “@” handle